June 10, 2020

How Coaching Can Help You Find Purpose

Josh Gentine

I think it’s safe to say that most people want to have a meaningful impact on the world. But what if you don’t quite know how to articulate and then pursue that desire? An Executive Coach can help you find and define your purpose.

An Executive Coach will ask guiding questions to point you toward putting your purpose and values into words - and to ensure that you are aligned with them in practice as well as in theory. No coach can tell you what your innermost values and purpose are – but they can teach you to delve in and discover them for yourself.

Why do you work?

What is the impact that you want to have on the world?

What are the goal posts that will tell you that you are making the desired impact?

Of course, no one can do your soul searching for you, but having a guide along the way will ensure that you arrive at the right destination. Many business leaders have a theoretical idea of what their purpose is. But when it is made concrete in writing, there is a specific, well-considered jumping off point for decisions.

It may seem unnecessary or feel uncomfortable to list out your values and purpose, but the benefits are incredible. An Executive Coach will guide you through the discomfort or “weird” feeling of writing these things down or otherwise articulating them. It’s a collaborative way to establish clear and realistic goals. Every decision made and action taken thereafter will be linked to your purpose and values.

A Coach will help you identify gaps in your experience and knowledge, as well as other potential roadblocks that stand in the way of achieving your goals. And a Coach is perfectly placed to see what interferes with your success – things that you are likely unable (or, occasionally, unwilling) to see for yourself. A gap between leadership decisions and values results in disengagement and disconnect. Being armed with a greater sense of self-awareness will help you long after you have finished working with an Executive Coach. You will continue to see yourself and others with greater clarity for the rest of your career.

Ultimately, a Coach can help you rekindle your passion for what you do, and remind you why you do it in the first place. Hitting the pause button to take the time to dig deep with a collaborator who has your best interests in mind may be exactly what you need to discover and develop your purpose.

If you’re looking for guidance on finding your purpose or strengthening a value-driven business, send me an e-mail. I’m happy to help!

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Bench believes in the innate potential of all people and the power of organizations to make a profound impact in the world. We coach, consult and advise individuals, leaders, entrepreneurs, and teams.